1. Make a great product or service
2. Invite those who are interested to become a fan
3. Invite fans to “join the family”, “join the conversation”, “join our community”, “help spread the word”
4. Utilize every social media tool available
5. Utilize every social media tool for self-promotion only
6. Ignore all emails
7. Ignore all private messages
8. Ignore all [...]
How To Lose a Fan via Social Media